Preservice Teachers' Intentions to Use Social Network Sites: Adoption of Unified Theory of Acceptance and Use of Technology Model II
Keywords:
intention, Facebook, conditioning effect, early childhood, usage behaviorAbstract
This study aims to verify the application of the UTAUT2 theoretical model in explaining the behavior of early childhood preservice teachers using social networking sites. Participants were first selected first-to-fourth-year, department of education, Northern Border university and college of education, Beni Suef through random sampling. 800 questionnaires were collected, with an effective response rate of 93%. After data recovery, Warp PLS 5.0 statistical software was used for statistical analysis. The results showed that variables such as performance expectations, facilitating conditions, hedonic motivation, price measurement, and usage habits in the UTAUT2 theoretical model have a significant positive impact on the intention of university students to use social networking sites. The explanatory power of website behavior is 13.4%. Gender, age, and experience variables have moderating effects on some influence paths in the model. The above results can be used by future university teachers to understand students' behavior in using social networking sites. They can use the behavioral characteristics of students who like to use social networking sites to change relevant courses or communication and interaction methods with students to social networking sites. This can improve student learning, effectiveness and management efficiency.
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